Marketing and Sales

Duration:  1 day

On completion of the workshop, learners will be able to:

  • Recognize what we mean by the term “marketing”
  • Discover how to use low-cost publicity to get your name known
  • Know how to develop a marketing plan and a marketing campaign
  • Use your time rather than your money to market your company effectively
  • Develop a budget for your marketing activities, based on the amount of dollars you have available, and stick to your budget
  • Identify strategies for finding and keeping customers
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